jeweled platypus

 

monday, december 19, 2005
Whole grain Pillsbury

The current edition of Cheerios boxes really emphasizes their alleged whole grain goodness. How many times each side of a standard box says “Whole Grain”:

Top - 3
Bottom - 1
Front - 6
Side - 1
Other side - 1
Back - 24

The total count comes to 36, including three “whole grain” buttons, two large “Whole Grain” logos, the ingredients list, a couple paragraphs on the back that extoll the benefits of “Whole Grain”, and a few disclaimers about how whole grain might not be the cure for everything.

a profusion of type treatments

The General Mills Gazette somehow reminds me of The Onion.


I think Cheerios might be allied with the vegetarian industrial complex.

comments (2)

Clever, but, how am I to know you're not a double agent?
Douglas Thrift on 12/4/2005 16:25:43

HAHAHAHAHAHAHA come home, weirdo
your sister on 12/4/2005 16:59:00

comments are off. for new comments, my email address is brittag@gmail.com.

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I’m Britta Gustafson.


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